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Logan Paul Sullies YouTube Reputation

Published on 8th February 2018

Eric's Ed: The Education

At the turn of the new year, Logan Paul, famed YouTube sensation, spent his New Year celebrating a successful online career making viral videos.

The way he did this caused some controversy.  Another YouTube channel — H3H3 Productions — can catch some up to speed in video form, comedy included.

After entering the suicide forest in Japan, he and his friends created and posted a video that soon became viral and was taken down by Paul himself.  This being said, the Logan Paul crew first placed the hanging body in the thumbnail (rule of thirds and all), and talked ecstatically about how bizarre the turn of events was.

This all happened after Paul and his crew disrupted a sacred temple site with their antics and also threw stuffed Pokéballs at residents of Tokyo because they thought the perhaps and seemingly racially charged act would be humorous.

Since then, Paul took a month off from YouTube.  January is the slowest month for advertisers on the platform, so Paul apparently chose a perfect time to take a hiatus following his backlash.  YouTube has since banned him from appearing on YouTube Red programs and cancelled the sequel to his YouTube Red film: The Thinning.

Logan made a return to the YouTube platform on Monday, Feb. 5th.  He did so by tasering dead rats and defacing still more wildlife by taking a coy fish out from its pond and nearly killing it.

Through all of this during the end of 2017 and 2018 so far, Logan and his brother Jake have been selling merchandise to children through their differing brands of clothing and school supplies.  Logan's Maverick brand combats Jake's personal collection, which he showed off in a holiday-themed parody video making fun of parents' gift-giving abilities.

Eric's Ed: The Editorial

Here comes the part where personal opinion comes into play for my new journalism series on Wolves Watching.  First off, let it be known that I think it is important to inform others but then to also challenge the ways of thinking for the audience, just as long as we make it clear what is education and what is editorial.

Logan Paul, simply put, is a public menace who just barely does what is legally acceptable and publicizes it for millions of children and teenagers to watch daily.

He does this and gets a stable career out of it through YouTube monetization and merchandise sales, as does his similarly rule-breaking brother Jake Paul, who filmed a video about losing his virginity on YouTube for example.

It is unethical to market this type of content to children, which YouTube does consistently in the trending tabs and other algorithms on its site.  It is also of course unethical to create the content in the first place, which Logan seems to have no qualms in doing so.

In an apology after the retroactively taken down suicide forest video, Logan Paul said something had happened which he had not expected and that he was sorry for it.  Still, he ended his apology by saying #LogangForLife, a call sign of sorts that children and his other viewers subscribe to if they are fans of him and his content.

Logan should take a deep look inside himself and wonder if defaming nature and the cultures of other people should be his purpose on YouTube.  Children growing up in the modern world have not yet fully formed their moral compasses like many adults have, and they need good role models to represent good behavior and characteristics for Paul's key audience to follow.

And instead of not allowing small channels to monetize their content at all any longer (effective mid-February), perhaps YouTube should focus on being a moral safeguard and punishing Logan Paul by giving him more than a warning by restricting him from his extra income that was his YouTube Red programs.

What do you think of the Logan Paul controversy thus far?  Do you think he or YouTube will change, and what do you think of how the players in this news story have handled themselves so far?  Please let me know in the comments below and thanks for reading!

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